Paro is a global influencer agency helping exceptional women creators grow their platforms and connect with the world's leading brands — with deals negotiated, campaigns managed, and careers built properly.

PUMA is a global sports and lifestyle brand known for blending performance and style. We partnered with PUMA to collaborate with influencers across Western Canada to showcase the new Speedcat colourways as they launched — casting, content and delivery managed end-to-end by Paro.
Full-service influencer campaigns: casting from our roster, negotiation, content direction, and delivery — measured in reach, sales and content that lasts.
We represent women creators end-to-end: brand deals sourced and negotiated, rates protected, and a career strategy behind every post.
Scaled posting campaigns run through our creator and poster network — dozens of accounts posting your product, daily, until the feed can't ignore it.

Paro was founded by Daniela Luzia, a creator who built her own platform first — and started Paro so other women would never have to negotiate alone, guess their worth, or chase a payment again. Today our roster works with leading brands across fashion, beauty, sport and lifestyle in more than 40 countries.
We match you with brands that fit your audience and aesthetic — fashion, beauty, sport, swim and lifestyle briefs worth posting.
Every rate is negotiated by our team, so creators are paid what their platform is actually worth — never less.
Briefs, deadlines, usage rights and payments handled end-to-end. You create; we manage everything around it.
Campaigns, gifting, events and ambassador programmes that build a long-term career, not one-off posts.
Applications are reviewed within 48 hours. If you're a creator ready for real representation — or a brand ready for campaigns that perform — we should talk.
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